business

Helpster is now Workmate

Mat Ward
7 Nov 2019
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We are excited to share some news regarding the evolution of our business. From November 8th 2019 we will be re-branding and changing the name of our business to Workmate. Although the name Helpster has served us well over the last 3.5 years, we believe that this name change will allow us to better represent what we do, and to support our position in the market as the most innovative and trusted staffing platform in Southeast Asia.

Why are we changing our name to Workmate? A “Workmate” is someone you can depend on. Someone you can rely on at work, who can help you and your team to achieve their business goals. A “Workmate” is also a friend. Someone who is friendly and who you enjoy working with. The name Workmate represents what we are aiming to be for our customers and partner workers—a pillar of support and strength at work who you can trust and depend on. We feel that the name Workmate represents this goal perfectly.

I am also pleased to announce that earlier this year we successfully raised an additional US$5.2m in funding from investors. This fresh funding will allow us to increase our investment in technology and tools to achieve our mission of organising the informal workforce - providing businesses with the fastest and most cost-effective way to staff their business, while providing workers with a trusted and reliable source of income.

As part of this re-brand, we will be unveiling a brand new customer portal and worker app in the coming months, which will bring significant improvements to the platform and how we support your business by bringing you high-quality staff, quickly and cost effectively. More news on this will come shortly.

Since we started on our mission to organise the informal workforce we have been humbled and privileged that hundreds of businesses across Thailand and Indonesia have chosen us as their staffing partner. With our new name, logo and fresh funding, we will continue to innovate and work tirelessly to provide our customers and partners with the best solution for staffing in the market.

Mathew Ward
Co-Founder & CEO

Please note: Our rebranding and name change will not change or impact our billing details, legal entity name, or addresses. They will remain the same.

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