We're organising the informal workforce by providing businesses with the tools and technology to better manage their blue-collar workers.

Mathew, who is originally from New Zealand, brings 20 years of experience in building high-growth businesses and teams in the APAC market. Prior to founding Workmate, he was the CEO and founding team member of Admax Network (acquired by Komli Media), Managing Director APAC for Lotame where he setup and launched their Asian business, and served on the advisory board of Ardent Capital. He has also worked with startups in Australia, Japan and the UK.

As CTO of Workmate, Andrew oversees the technological vision, strategy and architecture of the platform to ensure we deliver the best technical results to our users. Since joining Workmate, he has doubled the size of the Engineering team, migrated systems to a serverless implementation with autoscaling in the AWS Cloud, and is developing a Data Lake for optimising Machine Learning workloads. Of his 20 years of experience in developing software products and systems engineering, half of them were with startups across different sectors - most recently bringing PocketMath to Series A. Andrew’s career has seen him in enterprise consulting, optimising performance of systems processing billions of events a day on AWS Cloud, developing native apps and a global RFID logistics solution for the US DoD and NATO. Andrew read Natural Sciences at Cambridge, and is a self-processed fan of Ancient European history.

As CPO of Workmate, Tudor leads product strategy and technology delivery in the region. He is charged with developing the Workmate platform in our mission to organize the informal workforce. Since joining Workmate, Tudor has restructured the design, product and engineering organization to embrace outcome-based product delivery; rapid experimentation, lean development, agile methodology, deep analytics and now is gearing up for continuous AI/ML deployments to create the absolute best Client-to-Staff matching algorithm. Prior to this, Tudor founded and directed various online and business products—such as B2C online travel platform, Flocations, which exited to Japan’s largest online meta search, Travel.Jp in 2015. Afterwards, Tudor held various team lead positions both in growth and product at both small and large startups, and was recently Head of Innovation for Manulife.

As COO of Workmate, Peter leads operations in the region and is charged with delivering more value for our workers in our mission to organize the informal workforce. Since joining Workmate, he grew our Indonesia business substantially and is now rolling out that same repeatable engine across the region. Prior to this, Peter founded and directed various online and business products—such as B2B marketplace Bizzy and Indonesia’s first social travel network Burufly. His passion for nurturing entrepreneurs and growing emerging businesses is shown through his role at Ardent Labs. Peter received his MBA from RMIT University, Melbourne.

As Head of Marketing, Vanessa is at the forefront of demand generation, product marketing, and brand activation across Workmate’s markets. Since joining Workmate, Vanessa has employed lean marketing to build a scalable marketing infrastructure, assembled usable marketing analytics, and streamlined product positioning as an essential catalyst for business growth. Her marketing experience across both scaled and growth-stage organisations span a range of responsibilities including marketing strategy, brand building, and proposition development. Before stepping into her role at Workmate, Vanessa held marketing positions in the finance and consulting sectors.

As Head of Finance of Workmate, Cze Kin provides the financial direction for the business and vision for the finance teams in the region. Since joining Workmate, Cze Kin has revamped the business drivers and substantially improved the company unit economics which enabled exponential growth and profitability across all markets. He is now positioning Workmate for its next stage of growth through capital structure optimisation and long-term expansion planning. Prior to joining Workmate, Cze Kin ran financial business strategy and operations functions in the APAC region at companies such as Wework, LVMH perfumes and cosmetics, Clarins Group, and L'Oréal.

Martin leads the strengthening and expanding of Workmate’s operations and team in Thailand. He brings to Workmate 13 years of experience in sales and business development in the B2B segment and eCommerce. Most recently, Martin is the Co-founder and Managing Director of WearYouWant, a leading fashion and beauty eCommerce store that offers an online B2B2C platform for offline retailers. He holds a Master of Science in International Relations and Affairs from the University of Southern Denmark.